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Found 6 from your keywords: subject="Brand"
Small data: the tiny clues that uncover huge trends
Small Data: the Tiny Clues that Uncover Huge Trends is Martin Lindstrom's seventh book. It chronicles his work as a branding expert, working with consumers across the world to better understand their behavior. The theory behind the book is that businesses can better create products and services based on observing consumer behavior in their homes, as opposed to relying solely on big data. The bo…
- Edisi
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- ISBN/ISSN
- 978-1-250-08068-4
- Deskripsi Fisik
- x, 245 hlm.; 24 cm.
- Judul Seri
- -
- No. Panggil
- 658.8342 MAR s
"The ""made in Germany"" champion brands|
Germany’s economic miracle is a widely-known phenomenon, and the world-leading, innovative products and services associated with German companies are something that others seek to imitate. In The Made in Germany Champion Brands, Ugesh A. Joseph provides an extensively researched, insightful look at over 200 of Germany’s best brands to see what t…
- Edisi
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- ISBN/ISSN
- 978-104094-6646-8
- Deskripsi Fisik
- ix, 285 p.; 24,5 cm
- Judul Seri
- -
- No. Panggil
- 382.094.3 UGE m
"Branded male: marketing to men|
The male market is exploding. Thanks to emerging social and cultural trends, men are becoming consumers to reckon with. In 1990 only 4% of men claimed to use a skincare product regularly. By 2015 the figure will have risen to one in two. Male consumers are the targets of advertisements for cars, computers, business travel, and alcohol. They marrying…
- Edisi
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- ISBN/ISSN
- 978-07494-50113
- Deskripsi Fisik
- xi, 228 p. : ill., col.; 23 cm.
- Judul Seri
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- No. Panggil
- 658.800.81 MAR b
"Inspiring Indonesia: pencitraan nasional Indonesia|
Naskah strategi ini merupakan hasil dari berbagai konsultasi dan beragam pemikiran. Pada intinya, strategi ini mengemukakan pendekatan terhadap pencitraan nasional yang mendukung sasaran-sasaran jangka panjang pertumbuhan ekonomi Indonesia yang menguntungkan seluruh warga negaranya; dan masyarakat demokratis yang memperkuat stabilitas sosial, namun …
- Edisi
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- ISBN/ISSN
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- Deskripsi Fisik
- 45 hlm.: ilus.; 21 cm.
- Judul Seri
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- No. Panggil
- 658.82 Kem i
"Superbrands: an Insight into more than 100 of Indonesia's Strongest Brands
Indonesia with its massive population has a huge market place for branded goods and services. A superbrand offers these consumers significant emotional and physical advantages over its competitors which consumers want, recognize, and are willing to pay a premium for. Branding is about psychology not about marketing, PR, or sales strategy. It is abou…
- Edisi
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- ISBN/ISSN
- 962-86948-4-7
- Deskripsi Fisik
- 223 Hal.: Ilus.; 35cm
- Judul Seri
- Vol. 1
- No. Panggil
- 346.04 Sup -
"The Brandery Book
This book contain about the brandery, the new contemporary and urban fashion salon at the Fira de Barcelona, holds its first edition, bringing together notable brands from street wear world, from well-known labels to new ones. It will also feature presentations, performances and events.
- Edisi
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- ISBN/ISSN
- -
- Deskripsi Fisik
- 172 hlm. : ilus. ; 22 cm.
- Judul Seri
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- No. Panggil
- 346.04 BRA -
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