book
Sketching product design presentation
The subject of this book is the visual language, as applied within the context of (industrial) product design. A designer, especially an industrial designer, will spend a significant amount of time communicating his or her ideas to others. At various moments in the design process a presentation of some kind is necessary. This book discusses a variety of these visual presentations. For instance, early progress reports, presentations to support the decision-making process for selecting from suggested concepts, presentations for fundrising, presentations to inform engineering, final presentations on the outcome or transfer project, etc. These moments in the process largely determine both the content and the character of presentation. Additionally, the audience of presentation (design chief, client, stakeholder, etc) may require a specific approach regarding the manner in which the design is visually communicated to them. The audience can be internal to design studio, such as co-workers, collagues or management.
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