Gaya APA

Kotler, P. et al (2026). Marketing 7.0: A Guide for Thinking Marketers in the Age of AI (Ed. 7). Hoboken, New Jersey, AS: Wiley.

Gaya MLA

Kotler, Philip. et al. "Marketing 7.0: A Guide for Thinking Marketers in the Age of AI". Ed. 7 Hoboken, New Jersey, AS: Wiley, 2026. book.