book
Platform get noticed in a noisy world: a step-by-step guide for anyone with something to say or sell
Today, social media technologies have changed everything. Now, for the first time in history, non celebrities can get noticed and win big in an increasingly noisy world. Michael Hyatt did it. From a social media following of zero, he has built his platform to become one of the largest in the world, as a popular blogger and highly sought-after speaker. Step by step. The first section, on creating a wow effect, is great perspective for every company and business. Then it gets a bit more personal, with branding tools, professional headshots, and elevator pitches. Part three is full of great info for bloggers: writing posts faster, protecting your intellectual content, the importance of good landing pages, even creating video interviews. Then Michael Hyatt delves into the nitty gritty of social media and expanding your reach, with a big emphasis on Twitter in part four. The final section on engaging your tribe wraps things up, with everything from how to deal with rude commenters to monitoring and defending your brand and a final chapter on monetizing your blog.
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